The MBA management: enterprise management
training of several typical symptoms. Enterprise management training is the
important way to promote the enterprise management, but now the training
effectiveness of the enterprise management is difficult to let a person
satisfied, investigate its reason, mainly has the following several points:
1, vain complacency, stuck in the past,
think the enterprise benefit good, what all good, do not need training;
Short-sighted, limited horizon, do not save
for a rainy day, plan the future, the typical self appreciation, narcissism.
Take no one hundred days, the ever-changing era, change quickly, the benefits
of good today, and can guarantee good tomorrow's ongoing benefits, according to
statistics, the world 500 strong enterprise average life expectancy for 30
years, 80% of new businesses in the United States announced a collapse in the
second year. Chinese enterprises more short-lived, so the enterprise economic
benefit, to strengthen training is appropriate in order to maintain the
sustainable development of enterprises in the long run. And strengthen staff
training, can make the enterprise's economic situation is better; And because
of the lack of staff training, may make employees don't adapt to increased,
cause a downturn of the economic efficiency of enterprises.
2, pessimistic inferiority, muddle along,
the enterprise benefit poor without money is not arrange training;
Once some enterprises economic benefit is
not very good, he said insufficient funds and minimize the training or not.
Actually this kind of training that is shortsighted. Training is not the result
of poor profit rather than a cause! Its causal chains tend to be: no training,
business is bad, less training, business is more, to break the causal chain,
out of the curse and cycle, must start from attaches great importance to the
training, because training is an important means to turn into profit, if not
through training, not to raise employees' attitudes, skills, knowledge,
enterprises turn into profit is almost impossible. The consequences of vicious
cycle is that more and more have no money, no one stay more and more, to die
slowly.
3, nerve, don't know what about training,
social popular what what training;
Some managers of enterprises like follow
the fashion, the selection of training content is not clear, the influence of
hot media hype particularly big, in the promotion of logistics on the market,
immediately do a "logistics knowledge training"; The newspaper in the
propaganda of the knowledge economy, organization as soon as "knowledge
economy seminar"; Have a heard to networking, informatization, rushing to
the computer, IT training; China's entry into the world trade organization, and
rush to take part in all kinds of conference on the world trade organization.
So, what ISO9000 seminars, English class, short course of foreign trade,
capital operation training, project management training, etc., for a period and
a period, on the surface, the enterprise training work dynamic, is don't
actually, the effect is not ideal. The reason: the organizers do not understand
the present situation of the enterprise, not to understand the needs of the
staff, more do not understand the difficulty in the work, the human resources
department is is bludger EE at all, don't know who he is. Training organisers
lost, led to the training of blundering disease. The number of this training
only attaches great importance to the surface, no matter the quality of the
training; Scenes of face and his so-called performance, and whether or not the
training is targeted.
4, petty, haggle over every ounce of money,
think training is a kind of cost, save money, the better the economy;
At present a lot of business operators is
lay particular stress on the market operation, especially in advertising, do
not hesitate to "describe", eager to receive immediate effect, but
neglect the * period longer "training" investment. Mainly some
managers mistakenly believe that training is a kind of cost, as a cost, of
course should be reduced as far as possible, therefore, can save a province,
the money is little in terms of enterprise training. And still roll, afraid of
sale.
Little imagine, the training is not a cost,
but an investment, a kind of indirect investment, through the change to take
effect, the effect is subtle, intangible, through the improvement of quality of
employees to bring economic benefits and social benefits is indirect. Training
is investment in people, is the investment of knowledge, this may be the
world's most expensive investment, but also is the most valuable investment,
you will get is the highest return on investment. According to foreign relevant
statistics show that investment in staff training for a $1, $50 can create
profits, input and output ratio is 1:50. Believe with such benefits, the
operator will also spend on training. Training, though cannot be quick to
produce benefits, however, its benefits will play out. And it is persistent.
5, context, light and heavy, the key of
senior management personnel do not participate in training;
Some of the highest leaders mistakenly
think that: enterprise training just for first-line managers and ordinary
employees, and do not need training senior management personnel, its reason is:
they are very busy, they have experience, they are talent. The importance and
significance of training to them is to make the person of low quality improved.
